Identity Design + Promotional Campaign + Event Branding
Junkstock is a vintage outdoor festival, held four weekends every year locally at Sycamore Farms a 135-acre century-old horse farm, in Waterloo, Nebraska. With live music, food trucks, and over 200 vendors as well as artists gathering to sell their unique products, it is one of the best outdoor vintage festivals in the country. Junkstock wanted an updated Identity and promotional campaign that is in line with their current brand but feels more inviting, peaceful, and unique. Junkstock wanted to engage a new audience, individuals who would not normally be interested in an event like this. The design shows the uniqueness of the festival and also creates a welcoming feel, so individuals explore and learn more about Junkstock.
Deliverables:
Identity
4 x 5 Information Card
18 x 24 Poster
Email
Outdoor Photo Element
Digital Ticket
Instagram Post